News » Compass Healthcare Communications Changes Its Name to Compass Healthcare…
July 22, 2010 » Compass Healthcare Communications Changes Its Name to Compass Healthcare Marketers
Media Contact: Peter H. Nalen
609-688-8440
peter@compasshc.com
New Name Reflects Greater Breadth of Agency Solutions
PRINCETON, N.J., July 22, 2010 — Compass Healthcare Communications announced today that it has changed its name to Compass Healthcare Marketers.
“We realized that our company name needed to better reflect the type of organization we are and the breadth of services we offer our clients,” said Peter H. Nalen, President and CEO of Compass Healthcare Marketers.
Acknowledging that “communications” can be a general and somewhat misleading term, Nalen went on to emphasize that Compass serves as a true marketing partner to its clients. While communications solutions are, in fact, part of the agency’s service offerings, Compass equally provides critical marketing strategy and execution solutions.
“Marketing has and always will be central to who we are,” noted Nalen. “We focus first and foremost on providing smart marketing solutions for our clients. We then consider the necessary medium required to optimize results.”
Compass Healthcare Marketers offers a full range of marketing services for healthcare companies including interactive programs, analytics, relationship marketing, public relations, and branding programs.
About Compass Healthcare Marketers — www.compasshc.com
Compass Healthcare Marketers is a leading, full-service marketing communications agency focused on specialty healthcare companies. We develop innovative marketing solutions that help improve the health of people with serious and chronic conditions such as diabetes, pulmonary hypertension, melanoma, and hemophilia. Our reputation as smart marketers stems from our strategic approach to marketing, which includes building insightful analytics into every program we develop. These strengths, combined with our company-wide belief in honesty and integrity, are what drive our organization and keep our clients coming back.
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