Gallery of Work

Our digital heritage and years of rare disease marketing expertise ensures our programs reach and meet the needs of our clients.

Case Studies

We've partnered with clients in every phase of commercialization to bring patient-driven solutions to market.

  • Case Study 1
  • Case Study 2
  • Case Study 3

Finding the Unaware for Phase II Clinical Trial Enrollment

Challenge:

Find women carriers of a rare genetic condition, who are pregnant with a boy and willing to administer treatment within 2 weeks of birth.

Solutions:

1

Identified and engaged advocacy groups

2

Utilized our Patient Relationship Managers to identify and engage key patient influencers and host live outreach and community events

3

Developed recruitment website, materials, and drivers

4

Created market development website to drive genetic testing

5

Used social media, search marketing, and viral marketing to create groundswell of awareness and activation

Results:

Over 300% increase in new enrollees in 6 months
Over 28% were potential trial participants
50% of clinical trial candidates qualified before trial opening

Contact us to learn more about this case study.

Activating Patient Population Prelaunch for Successful Launch

Challenge:

Generate awareness and adoption of a reformulated generic that offers BID vs QID dosing, but with a much higher price tag.

Solutions:

1

Enlisted our Patient Relationship Managers to build strong, meaningful relationships with the community

2

Recruited and facilitated live patient advisory boards

3

Leveraged social media for research, market conditioning, and database enrollment

4

Developed patient-centric brand position and promotion materials for the patient and HCP audiences

5

Created comprehensive access and support program

Results:

30% of US population enrolled in CRM database before launch
53% of population switched to drug 90 days post launch
91% share price increase since launch

Contact us to learn more about this case study.

Harness the Power of Patients to Grow an Established (20-year-old) Brand

Challenge:

Generate new revenue in a competitive market for a seasoned black box product that lacked new clinical data and was challenged by access issues

Solutions:

1

Commissioned our Patient Relationship Managers to develop and lead a patient summit

2

Reached out to and partnered with advocacy groups

3

Created a survivors' speakers bureau that encouraged and influenced the patient-physician dialogue

4

Recruited and supported patient speakers and mentors

5

Developed patient videos, a treatment center finder, and mentor programs to promote their stories

Results:

4% brand sales increase
55% of site visitors searched for drug treatment center
61% of those contacted the treatment center directly

Contact us to learn more about this case study.

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Harnessing Patient Power to Grow a 20-Year-Old Brand

Compass Services:

Patient Relationship Management (PRM)

Branding and Campaign Development

Social Media

Targeting Potential Candidates for a Phase II Clinical Trial

Compass Services:

Branding and Campaign Development

Social Media and Search Engine Marketing

Patient Relationship Management (PRM)

Encouraging Patients to Self-Identify and Take Action

Compass Services:

Branding and Campaign Development

Social Media and Search Engine Marketing

Building Powerful Patient Relationships

Compass Services:

Customer Relationship Management (CRM)

Campaign Development and Management

Patient Relationship Management (PRM)

Market Research

Leveraging Relationships for the Launch of PROCYSBI (cysteamine bitartrate)

Compass Services:

Patient Relationship Management (PRM)

Branding and Campaign Development

Social Media and Search Engine Marketing

Setting the Stage for an Innovative Therapeutic Platform

Compass Services:

Branding and Campaign Development

Health Literacy

Social Media and Search Engine Marketing

Patient Relationship Management (PRM)

Spreading the Word About a Rare Form of Epilepsy

Compass Services:

Market Research

Branding and Campaign Development

Social Media Campaign

Event Promotion

Social Media and Search Engine Marketing

Activating Engaged Patients to Drive Branded Dialogue

Compass Services:

Market Research

Campaign Development

Search Engine Marketing

Creating Meaningful Patient Materials

Compass Services:

Market Research

Health Literacy

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